~60%
of online retail sales now happen on a phone.
Source: eMarketer
Services · Sell it
Ecommerce Web Design
Online stores that turn browsers into buyers.
A Sydney Shopify agency building stores that sell. Fast product pages, a smooth checkout, and product data that search and AI can read. Shopify, or WooCommerce if that suits how you sell.
The new shopfront
A store isn't a catalogue. It's a checkout. The way people shop keeps changing, from phones to marketplaces to AI. We build stores that sell more today and keep up with wherever your customers go next.
How a sale happens
We build for the moment
they hit buy.
- 01
Browse
A fast storefront that makes the right product easy to find.
- 02
Decide
Product pages that answer the questions and earn the click to buy.
- 03
Checkout
A smooth, trusted checkout that doesn't lose the sale at the last step.
- 04
Sold
Order in, customer happy, and the details synced wherever they need to go.
The stakes
Why a good store
pays for itself.
~70%
of carts are abandoned before checkout.
Source: Baymard
31%
higher conversion from shoppers who arrive via AI search.
Source: Envive, 2025
67%
more is spent by returning customers than new ones.
Source: industry data
What we build
Built to win,
not just to sell.
- 01
Fast, mobile-first
Most shopping happens on a phone, so we build for the thumb first.
- 02
Sell everywhere they shop
Instagram, TikTok Shop, marketplaces and in-person, all feeding one store.
- 03
Built to convert
Sharp product pages, a smooth checkout, and fewer dropped carts.
- 04
Turn buyers into regulars
Reviews, email and SMS flows, and loyalty that brings them back.
- 05
AI that helps people buy
Smart search, recommendations and support, quietly working in the background.
- 06
Found and recommended by AI
Structured so your products show up when shoppers ask AI for one.
Get found
A beautiful store that
nobody finds doesn't sell.
- Rank on Google for what you actually sell.
- Show up when shoppers ask ChatGPT, Claude or Google AI for a product.
- Structured product data, so engines read and recommend you.
Selected stores
Stores that earn their keep.
Packages & pricing
A store that sells,
to a clear price.
Start with a standard store or go fully custom. Either way, you get a fixed quote before we build a thing.
Standard Store
Peace of mind
from$3,999+ GST
A branded, launch-ready store. Ideal for starting out or replatforming.
Start your store- Shopify or WooCommerce (we advise which)
- Designed to your brand, not a raw template
- Up to 20 products loaded
- Core pages, payments, shipping & tax set up
- SEO- and AI-shopping-ready product data
- Up to 10 curated stock images
- Training + a clean handover
Custom Build
Bespoke & scale
Custom quote
Big or complex catalogues, custom integrations, migrations and bespoke design.
Get a quote- Everything in Standard, plus:
- Bespoke design and UX
- Large catalogues, variants & bundles
- Custom integrations (ERP, subscriptions, memberships)
- Platform migrations
- WooCommerce custom or Shopify Plus
Platform and app fees (Shopify from about $56/mo, or hosting for WooCommerce) sit on your own account.
Add-ons
Priced to your job.
- Media retouching & edits
- Product photography
- Extra products beyond 20
- Platform migration
- Extra stock images
After launch, keep it growing
Add-on
A sharp site deserves a brand to match.
Need a new logo, or a brand refresh to go with your build? We can sort that too.
Ask about branding
Straight answers
Questions, answered.
How much does an online store cost?
A Standard Store, up to 20 products on Shopify or WooCommerce, is from $3,999 + GST as a one-off. Bigger or custom builds are quoted. You always get a fixed quote before we start, and no lock-in on the care plan afterwards.
Shopify or WooCommerce: which should I use?
For most Australian stores we recommend Shopify: fast, reliable and made to sell. WooCommerce suits some WordPress-based shops. We recommend the simplest fit for how you sell, never what suits us.
Are you a Shopify agency in Sydney?
Yes. 61WEB is a Sydney Shopify agency, based in Western Sydney. We build and migrate Shopify and WooCommerce stores for businesses across Sydney and Australia.
Can you move my existing store across?
Yes. We migrate your products, customers and orders carefully, keep your URLs and rankings intact, and launch without losing sales.
Will my products show up in Google and AI search?
Yes. We structure your product data so search engines and AI like ChatGPT and Claude can read, trust and recommend it.
Will it work well on phones?
Yes. Most shopping happens on a phone, so we build mobile-first and test the checkout on real devices.
Can I run the store myself afterwards?
Absolutely. You get an easy-to-manage store and a documented handover. Add a care plan if you'd rather we keep improving it for you.