49%
of online retail sales now happen on a phone.
Source: eMarketer, 2026
Services · Sell it
Ecommerce Web Design Sydney
A Shopify and WooCommerce agency in Western Sydney, building stores that turn browsers into buyers.
A Sydney Shopify agency building stores that sell. Fast product pages, a smooth checkout, and product data that search and AI can read. Shopify, or WooCommerce if that suits how you sell.
The new shopfront
A store isn't a catalogue. It's a checkout. The way people shop keeps changing, from phones to marketplaces to AI. We build stores that sell more today and keep up with wherever your customers go next.
How a sale happens
We build for the moment
they hit buy.
- 01
Browse
A fast storefront that makes the right product easy to find.
- 02
Decide
Product pages that answer the questions and earn the click to buy.
- 03
Checkout
A smooth, trusted checkout that doesn't lose the sale at the last step.
- 04
Sold
Order in, customer happy, and the details synced wherever they need to go.
The stakes
Why a good store
pays for itself.
~70%
of carts are abandoned before checkout.
Source: Baymard Institute
31%
higher conversion from shoppers who arrive via AI search.
Source: Adobe Analytics, 2025
67%
more per order from long-term repeat customers.
Source: Bain & Company
What we build
Built to win,
not just to sell.
- 01
Fast, mobile-first
Most shopping happens on a phone, so we build for the thumb first.
- 02
Sell everywhere they shop
Instagram, TikTok Shop, marketplaces and in-person, all feeding one store.
- 03
Built to convert
Sharp product pages, a smooth checkout, and fewer dropped carts.
- 04
Turn buyers into regulars
Reviews, email and SMS flows, and loyalty that brings them back.
- 05
AI that helps people buy
Smart search, recommendations and support, quietly working in the background.
- 06
Found and recommended by AI
Structured so your products show up when shoppers ask AI for one.
Get found
A beautiful store that
nobody finds doesn't sell.
- Rank on Google for what you actually sell.
- Show up when shoppers ask ChatGPT, Claude or Google AI for a product.
- Structured product data, so engines read and recommend you.
Selected stores
Stores that earn their keep.
The question everyone asks
Shopify or WooCommerce?
For most Australian stores, Shopify is the better choice. It's hosted, secure and built to sell, so you spend your time on products instead of plugins. WooCommerce makes sense when you already run a content-heavy WordPress site and the shop is part of it. Both cost the same to build with us.
| Shopify | WooCommerce | |
|---|---|---|
| Build cost with us | From $3,999 + GST | From $3,999 + GST |
| Platform fee | A monthly plan fee to Shopify | Nothing, the software is free |
| Hosting | Included in the plan | You buy it separately |
| Who does the updates | Shopify handles the platform | You or your agency (care plan from $299/mo) |
| Payments | Built in, works out of the box | You choose and connect a gateway |
| Where it gets hard | Deep checkout customisation | Plugin conflicts and security upkeep |
| Best for | Most Australian stores that want to sell, not tinker | Content-heavy WordPress sites adding a shop |
We recommend whichever suits how you sell, never whichever suits us. Longer version: Shopify vs WooCommerce for Australian stores, or see what an ecommerce website costs in Australia.
Packages & pricing
A store that sells,
to a clear price.
Start with a standard store or go fully custom. Either way, you get a fixed quote before we build a thing.
Standard Store
Peace of mind
from$3,999+ GST
A branded, launch-ready store. Ideal for starting out or replatforming.
Start your store- Shopify or WooCommerce (we advise which)
- Designed to your brand, not a raw template
- Up to 20 products loaded
- Core pages, payments, shipping & tax set up
- SEO- and AI-shopping-ready product data
- Up to 10 curated stock images
- Training + a clean handover
Custom Build
Bespoke & scale
Custom quote
Big or complex catalogues, custom integrations, migrations and bespoke design.
Get a quote- Everything in Standard, plus:
- Bespoke design and UX
- Large catalogues, variants & bundles
- Custom integrations (ERP, subscriptions, memberships)
- Platform migrations
- WooCommerce custom or Shopify Plus
Platform and app fees (Shopify from about $56/mo, or hosting for WooCommerce) sit on your own account.
Add-ons
Priced to your job.
- Media retouching & edits
- Product photography
- Extra products beyond 20
- Platform migration
- Extra stock images
After launch, keep it growing
Add-on
A sharp site deserves a brand to match.
Need a new logo, or a brand refresh to go with your build? We can sort that too.
Ask about branding
Straight answers
Questions, answered.
How much does an online store cost?
A Standard Store, up to 20 products on Shopify or WooCommerce, is from $3,999 + GST as a one-off. Bigger or custom builds are quoted. You always get a fixed quote before we start, and no lock-in on the care plan afterwards.
Shopify or WooCommerce: which should I use?
For most Australian stores we recommend Shopify: it's hosted, secure and built to sell, so your time goes on products instead of plugins. WooCommerce suits you better if you already run a content-heavy WordPress site and the shop is part of it. Both cost the same to build with us, so the choice is about how you want to run it.
How much does a WooCommerce website cost in Australia?
A WooCommerce store with us is from $3,999 + GST to build, the same as Shopify. The difference is what comes after: WooCommerce software is free, but you pay for your own hosting and someone has to keep it updated and secure. That's either you, or a care plan from $299/month + GST. Shopify rolls hosting and platform upkeep into its monthly plan fee instead.
Are you a Shopify agency in Sydney?
Yes. 61WEB is a Sydney Shopify web design agency, based in Oakhurst in Western Sydney. We build and migrate Shopify and WooCommerce stores for businesses across Sydney and Australia.
Who offers custom ecommerce web design in Sydney?
61WEB does, from Western Sydney. We build custom Shopify and WooCommerce stores rather than dropping you into a stock theme: your branding, your product data structured so search and AI can read it, and a checkout tested on real phones. Stores start at $3,999 + GST with a fixed quote before we begin.
Can you move my existing store across?
Yes. We migrate your products, customers and orders carefully, keep your URLs and rankings intact, and launch without losing sales.
Will my products show up in Google and AI search?
Yes. We structure your product data so search engines and AI like ChatGPT and Claude can read, trust and recommend it.
Will it work well on phones?
Yes. Most shopping happens on a phone, so we build mobile-first and test the checkout on real devices.
Can I run the store myself afterwards?
Absolutely. You get an easy-to-manage store and a documented handover. Add a care plan if you'd rather we keep improving it for you.